When Nathan, a young adventurer on his swing, defies gravity, it’s more than just a game. It’s a metaphor for the freedom that MyoSmart lenses offer children. A maternal and soothing female voice-over brought this TV commercial to life, aired in Belgium, to raise awareness among parents about the importance of addressing myopia in childhood.
A Warm and Maternal Tone for Vision Health
A message designed to resonate with parents
In this commercial, my voice follows Nathan as he soars through the sky on his swing. With a soft and nurturing tone, I conveyed the reassuring message of Hoya’s MyoSmart technology: a solution to correct myopia and slow its progression, allowing children to fully enjoy their youth.
The secrets behind an engaging narration
- A maternal tone: Warm and comforting, creating an immediate connection with parents.
- A fluid rhythm: Complementing Nathan’s journey while highlighting the product’s benefits.
- An emotional impact: Transforming a scientific message into a touching and inspiring story.
Why Target Belgium?
A high-potential French-speaking market
Belgium is a country where advertising values authentic, professional, and human voices. By collaborating with a Belgian agency, this campaign met the expectations of a family-oriented audience, responsive to reassuring and informative messages.
An opportunity to strengthen my presence in Belgium
Through this campaign, I aim to show Belgian studios and agencies that I am a French European voice-over capable of meeting their market’s demands while bringing a personal and engaging touch.
A Successful Collaboration with a Belgian Agency
A self-directed recording
This commercial was recorded in a self-directed session, requiring precision and discipline. The Belgian agency entrusted me to deliver a perfectly calibrated narration that aligned with the campaign’s vision. A smooth and responsive communication process allowed for real-time adjustments.
Audio encoding compliant with Belgian TV standards
With the expertise of my sound engineer, the audio was processed to meet Belgian television broadcasting standards. From clarity of speech to sound balance, every detail was fine-tuned to ensure a flawless output for both TV screens and digital platforms.
Why Choose a Professional Voice Over for Healthcare Campaigns?
Raising awareness with authenticity and emotion
A soft and maternal female voice-over adds a human dimension to healthcare messages. It does more than inform—it tells a story, evokes emotions, and builds trust. For Belgian parents, hearing a professional and reassuring voice is crucial in establishing credibility.
A message adapted to all formats
- TV commercials: Captivating the audience from the first seconds.
- Digital campaigns: Reaching a connected audience receptive to comforting messages.
- Billboards: Reinforcing impact with short but effective formats.
Conclusion: A Voice That Elevates Your Message
With this Hoya campaign aired in Belgium, I had the honor of lending my voice to a story that goes beyond correcting myopia—it’s about allowing children like Nathan to dream big and live fully. Ready to amplify your message with a soft and impactful narration? Contact me today to enhance your advertising projects.